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Mohsin Amjed

Hi, I'm Mohsin

A Product Leader Driving SuccessDesignBusiness GrowthAIExperimentationScaleCraftAdoption

About me
12+

Years of
experience

At the intersection of design, product, and business, I’ve spent my career scaling teams, crafting platforms, and turning ambiguity into opportunity. Whether co-founding new ventures inside global enterprises or transforming startup teams into high-performing engines, I bring a hands-on, strategic approach that aligns user needs with business outcomes. I believe great products emerge when you empower teams, think systemically, and never lose sight of the people you’re building for.

What I've Done
I’ve built design orgs, launched new businesses, and helped companies scale with purpose.
From leading teams at Microsoft to co-founding Samsung Ads and shaping small business products at Salesforce, I’ve operated where design, product, and strategy intersect. At Sitetracker, I embedded design into the company’s DNA, and now at Axios HQ, I’m evolving how organizations communicate—with clarity, AI, and impact. My focus is consistent: build great teams, ship with intention, and deliver measurable outcomes for users and the business.
Previously

“Mohsin is a Product Design leader that you are proud to be working beside. He is an excellent partner to Product Management, working in lockstep to accelerate the product and the entire product organization. In addition to authoring and ramping the company on our design playbook, Mohsin was instrumental in the creation and adoption of our PDLC playbook that provides the guidelines and frameworks for the success of the entire Product, Engineering, and Design org. Mohsin brings the much-desired balance of both theory and practice stemming from many years of hands-on experience. Couple that with his strong empathy, deep caring, and absolute passion for design and it’s no wonder Mohsin is able to attract, build, and grow top-notch design teams! If you’re looking for an amazing coach, extremely talented designer, and all-around great human, Mohsin is your person!”

Ian Ezra

Peer at Sitetracker

“Working with Mohsin at Axios HQ, I saw firsthand his strengths not just as a design leader, but as a key contributor to overall team leadership. He brought rigor, thoughtfulness, and taste to our product development process. As the head of software engineering, I found him both delightful to work with and instrumental in bridging the gap between design vision and engineering execution. He’s a thoughtful collaborator and a great person to have in your corner.”

George Mandis

Peer at Axios HQ

“Mohsin and I worked together at Sitetracker where he was my director, mentor, and friend. Mohsin knows how to build teams, and the Design team at Sitetracker was a great example of his ability to do so. He knows how to build an effective team, build team unity, and mentor to help those team members grow to their full potential. He also knows how to define the impact design has at every level, and he has helped me understand how to deliver that value to our customers and our business. One unique thing that Mohsin offers is his ability to build unity. He was happy to lead activities that helped team members build relationships and unity amongst teams. Those events are some of my favorite memories from our time working together at Sitetracker. If you need to hire someone to build and lead a design team, you have found him!”

Seth Richardson

Direct Report at Sitetracker

“Mohsin was one of my most trusted thought-partners when I was a product manager at Salesforce IQ. Of his many talents, the thing I appreciated most about working with Mohsin was his ability to give constructive criticism in a motivating way. With Mohsin, everything boils down to better serving the customer, which reduces politics and infuses focus and purpose to every project. As a teammate, designer and thought leader, Mohsin earns my highest recommendation. ”

Alexis Smith

Peer at SalesforceIQ

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